Fashion Entrepreneur Workshop and Seminar with ZALORA
Tuesday, June 28, 2016 | By LaSalle College Indonesia
Fashion Business Department organized a Fashion Entrepreneur Workshop and Seminar with ZALORA
Fashion Business Department organized a Fashion Entrepreneur Workshop and Seminar on Saturday June 18, 2016. The workshop was about Fashion Forecasting Concepts for developing new start-up fashion business. The trend forecasting concepts were delivered by Raisa “Rice” Tanawi, BA., MA. And Cempaka Pansatya, SST. MA.
Rice and Cempaka are Fashion Business lecturers with years of experiences on research and retail industry. With the theme being given by them, participants were required to produce a trend page based on the color they have chosen. They have to research the inspiration related to the color, design the layout of the page, and develop some copywrighting related to their trend page.
After the workshop, we all gathered at the multifunction room for a talkshow about how the e-commerce, or online selling, plays a big role in today’s economy. This seminar was presented by Devicca Atmadja, a LaSalle College alum and currently the Category Manager for Zalora Group Indonesia, and moderated by the Program Director of Fashion Business Department.
By LaSalle College Indonesia