Fashion Business Trip to Solo and Yogyakarta

Monday, April 18, 2016 | By LaSalle College Indonesia

The Fashion Business Program of LaSalle College Jakarta recently conducted a three-day and two-night trip to Solo and Yogyakarta from March 14-16, 2016.

 

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This trip was a collaboration of four courses, they are Textile Evaluation of a Product, Fashion and Society, Communication Mix and Data Gathering and Analysis. The objectives of the trip were to source local and traditional fabric, to identify, the various fabric contents and structures used in Batik industry, to compare the different types of Batik processes, and at the same to visit, observe and analyze the retail stores and local designers.

The trip was organized months before by informing students and their parents about the programs. Once everything being settled, there were 65 students and 5 accompanying teachers from Fashion Business Program of LaSalle College that participated on the trip. Each teacher then would be assigned to 10-14 students with a student leader from Badan Eksekutif Mahasiswa (Student Association Board) of LaSalle College. The followings are activities in a daily basis:

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Day 1.

All participants departed from Jakarta to Solo at 5.25AM by using Garuda Indonesia. Once arrived at Solo, we went to Omah Laweyan for fabric sourcing. Various types of traditional fabrics can be found here with price ranged from hundreds of thousands to millions rupiahs.

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The next activity was to visit the famous Museum Batik Kuno Danar Hadi. Batik Danar Hadi is well-known in the Batik industry with its unique motives and prints. Participants were being toured around the museum for 90 minutes and learned about different kinds of fabrics, such as Batik Kraton, Batik Belanda, Batik Cina, etc. At the back of the museum, there were small workshops where we could see the process of Batik printing. 

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After having lunch at Royal   Surakarta Heritage, the next stop is about 2-minute drive to Pasar Klewer known as its cheap bargained market. Due to the recent fire at the market, we decided to go to Pasar Grosir Surakarta that is a little more convenient. Students have assignment from the Textile Evaluation class at this market where they need to source two different fabrics of Batik and make comprehensive analysis of their structures and costs and compare the quality based on the price of the fabric they have purchased before. Around 3pm, we drove through Jogjakarta and arrived at 5.30pm. We checked in at Greenhost Boutique Hotel at Jl Prawirotaman. It’s a three-star hotel with excellent industrial design and remarkable staff service. Since we travelled very early from Jakarta and no specific program being arranged at the hotel, all participants took some rest and ate rice boxes provided. Around 10pm, teachers and student leaders went for a group checking to make sure everyone were at the hotel. 

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Day 2.

The second day was the most packed schedule. After breakfast, we met at the lobby and drove to Batik Winotosastro. We were greeted by the owner, Ibu Hani Winotosastro. She explained to us about the Batik process and the importance of learning the tradition as well as maintaining the heritage. Then students were divided into two-groups, batik printing, or chap, and batik tulis. They gave us the fabrics and some images/motives then asked to re-copy the images/motives into the sheet of fabric. For the batik chap, they showed us the tools and asked the students to choose any kind of pattern they wanted to use.

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Then they asked to write our names on it and continued with the canting process. Since for most participants this was their first experience, they provided us assistantship with very humble and kind people that explained and assisted us on all processes. The next step was dipping the fabric for coloring. Then after that, the fabric needed to be dried off. They ironed it, sew the corner of it, and put it into this nice envelope for taking it home.

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Once finished, we had a lunch at Omah Dhuwur Restaurant, a colonial-setting lunch area with buffet style. Then we drove for 30 minutes to M Joint Bucini, to see the leather workshop. We met the owner, Mr. Rico Yudi Asmoro. He explained about the process and history of the workshop. M Joint is a leather craft manufacture home industry with export orientation. Its products are exported to Europe and Australia. Range of the products are from work bags for man and woman as well as the fashion bags. It produces around 3,500 bags per month.

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From Bucini we went to Lulu Lutfi Labibi. He’s a talented designer with huge reputation in the country. With his signature design and remarkable pattern, students then being assigned with a task from Communication Mix class to interview Mr. Lulu. He explained on how he being inspired for the collection. He also showed us the store and his working area.

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Then we went to Dusun Jogja Village Inn, a resort-type of hotel with a touch of local traditional ambience. Students from the Fashion and Society class has been assigned to do a fashion styling inspired by the Hippies area around 60s. To make it fun, the teacher arranged a small fashion show where a representative of each group needed to do a catwalk with their inspired style. After dinner, the hotel arranged a performance by some of the best local dancers. It was a contemporary dance with the title of “Dandan” dance or can be literally defined as dress-up. It was a very interesting and deep interpretation on it. It was about how we started with our own point of view but once so many things happened to us we forgot to be ourselves. We sometime need to go back to that little corner and just expressed what we want. It was a very soulful theatrical performance by them.

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Day 3

It was our last day at Jogjakarta. At 9am, we went back to Dusun, since it’s very close to the hotel, about 10 minute walk. We went there to practice and learn about Javanese dance. The instructors are students from local university. They taught us 6 choreographies with 8 repetition. It was fun. Not only we learnt the hand moves, and other choreographies, but at the same time we worked out.

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We went back to the hotel and got ready for checking out. Once all being checked out, we went to Malioboro for market research and observation. Data Gathering & Analysis and Communication Mix classes assigned students to observe, analyze and develop concept based on the most hectic area in Jogjakarta. At the same time, students were bought gifts, fabrics etc and tasted the local food. After that, we went to the airport and arrived at Jakarta around 10.15pm.

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See you on the next trip. 



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